Johnson & Johnson Turkey started its operations as a consumer goods company in 1985.
Following the ob® branded tampons put on market in 1885, the most known baby products like shampoo, cologne, oil, lotion and powder also found place in the market under the brand name Johnson’s® Baby in 1986.
Known as the brand of the firsts, Piz Buin® was launched with the first ever suncare product in 1990.
In 1992, the sanitary pads that made the women feel even more free were brought in the market under the brand name Carefree®.
After the period of buying brands which made a big impression worldwide, Johnson & Johnson brought Neutrogena® in 1997 and RoC® in 1998 to its portfolio under the beauty category and the two were launched in Turkey as well.
Clean&Clear®, the irreplaceable brand in skin care, hit the stores in 2000.
With a breakthrough in 2007, Johnson & Johnson incorporated the brands Bengay®, Unisom®, Visine® and Kompensan® and started servicing in OTC category.
Achieving great successes in its fight against tobacco worldwide as well as in Turkey, Johnson & Johnson put the Nicorette®, a smoking cessation product, on the market in 2008.
Listerine® as number one oral care product in the world started operating in Turkey in 2008.
Desitin®, the number one choice of the pediatricians and the brand that the mothers use against diaper rash was launched in 2011.
With its Mediterranean naturalness and great scent, Le Petit Marseillais, the leading body care brand in French, joined the Johnson & Johnson Turkey family in 2015.